The Oscars and beer, not my usual interests . . .
Benjamin Bannister, “Why Typography Matters — Especially At The Oscars,” Life from a Different Perspective (through Medium) (Feb. 27, 2017) [link]. This is exactly right, and should be the final word on this silly (though amusing) story.
Sam Riches, “The Story of Heady Topper, America’s Most Loved Craft Beer,” Food & Wine Magazine (via Longreads) (March 2017) [link]. Nicely written article about how disaster can be liberating (not that we are going to go searching for disaster).